How to Log In to Zara
Logging into Zara is fast when everything works. The few times it does not — wrong password, code never arrives, locked account — the fixes are straightforward once you know where to look.
Log in on desktop
Open the Zara website and click Sign in. Enter your email or phone, then your password. Avoid the "keep me signed in" option on shared computers.
Log in on mobile and in the app
Open the Zara app and tap Sign in. Most platforms support biometric login (Face ID or fingerprint) after the first successful login.
Two-factor verification
If you have enabled 2FA, Zara asks for a code from your authenticator app or SMS after the password. Authenticator codes are faster and more reliable than SMS.
Fixing common login errors
Wrong password — use the show/reveal toggle to check for typos or trailing spaces. Code never arrives — check network and the country code on file. Account locked — wait the cooldown then try the password-reset flow.
Frequently asked questions
Can I log in to Zara without my phone?
Yes if email login is enabled. If 2FA is on and you have lost your phone, use the account-recovery option.
How many wrong attempts before Zara locks the account?
Lockouts usually start at five wrong attempts and last 15-30 minutes.
Related guides
How to Create a Zara Account
A step-by-step guide to opening a new Zara account, choosing a strong password, and verifying your details.
How to Register on Zara
Register a new Zara account from scratch, including the verification email and the first settings you should change.
How to Reset Your Zara Password
Reset a forgotten or compromised Zara password and pick a strong replacement to keep your account secure.
How to Verify a Zara Account
Complete email, phone, and (where required) ID verification on Zara to unlock all account features.